Martin KUPP

I started teaching Strategic Management in the ESA MBA program in 2018. This has been a very enjoyable experience for me. The students are very engaged and willing to prepare and also to share their skills and knowledge which makes for a very rich learning experience. I really appreciate the interaction with the students. Learning in such an open and inspiring atmosphere is mutual. Coming from Europe and having had little exposure to the Middle East, we had a lot of inspiring discussions about the application of strategic frameworks, concepts and tools in the specific Lebanese context. This was very enriching for me. To conclude, I am very happy to help MBA students discover the various aspects of strategy and hopefully help them to accelerate their professional careers by providing them with tools to become strategic decision makers.