The pharmaceutical and healthcare industries are operating a radical transformation in a rapidly changing, multi-faceted environment. Major evolutions coming from innovative solutions and new business models, technological convergence, new forms of competition, increased pressures on costs and regulatory constraints, patient-centricity –to name only a few undergoing mutations- require that professionals should constantly adapt and keep up with the challenges, techniques and new approaches which are now requested from them.
Our certificate in Pharmaceutical Management comprises four modules of two days each, taught by internationally-recognized experts, aiming at professionalizing managers, decision-makers and industry leaders by:
- Providing participants with new tools, methodologies and techniques so that they can work more efficiently in a rapidly changing pharmaceutical environment
- Presenting and discussing global best practices, applying them to the Middle‐Eastern context
- Underlying the peculiarities of the pharmaceutical and healthcare industries, and their practical implications so that participants can make smarter and fully-informed decisions.